Majority of Voters See McCain's Ad Campaign as Mostly Negative

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Voters who have seen some of the television commercials from both presidential candidates overwhelming say that John McCain's campaign mostly used its ads to attack Barack Obama while Obama's campaign ads mostly talked about what he stood for, according to a New York Times/CBS News poll conducted Oct. 25-29.

Nine out of 10 registered voters have seen at least some ads and they said, by a 64 percent to 20 percent margin, that they were mainly attacks on Obama. Half the voters said Obama's ad explained his positions while only 30 percent were used to attack McCain. A plurality of Republicans, 45 percent, said most of McCain's ads were negative but 48 percent of them pinned that label on Obama as well.

Sixty-four percent of independent voters viewed McCain's ads as negative while 48 percent said Obama's were positive.

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