- The Sara Palin speech generated 37.2 million viewers, just a 1.1 million viewers short of Barak Obama's record-breaking speech on Day 4 of the Democratic Convention. The Palin speech was carried on only six networks while the Obama speech was carried on ten (including BET, TV One, Univision and Telemundo).
- Palin attracted a large female audience (19.5 million women, or 4.9 million more than Day 3 of the Democratic Convention).
- Ratings for viewers 55+ (25.2) continue to be about ten times higher than for teens (2.2)
- Day 3 for the GOP attracted more Hispanic viewers (1.4 million) than Day 3 of the Democratic Convention (1.2 million), even though Univision and Telemundo did not carry the speech.
37.2 Million Watch Palin Speech
Sarah Palin's speech last night was watched by 37.2 million viewers, just three percent less than Obama's speech, despite an obvious network bias in favor of Barack Obama. This was the main speech of the RNC, as John McCain's acceptance speech will almost certainly have less viewers, since the NFL will launch its opening night of the season against one of the most important political moments of the campaign.
From the Nielsen blog:
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Comments
Figures, people love big games or train wrecks.
Posted by: calraider
| September 4, 2008 9:21 PM
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